Oct 27

Coming Together Makes for Good Company and Good Design

I don’t think of Calabrio as only a contact center software company, I think of us as an enterprise software business. I think about all the individuals who come together with their unique skill sets and ideas to make our customers’ businesses better. Our core focus, of course, is the effort behind our software development and how it can help our customers run their contact center and business better. A key element in our solutions is the quality of design. The latest innovations in the Calabrio ONE Suite demonstrate our emphasis on design for a simplified and flexible user interface.

Our company’s commitment to good design also inspired us to retool Calabrio.com with the same creative principals we used when creating Calabrio ONE. Inspired by the flexible, intuitive Web 2.0-based design of our own software, we re-launched Calabrio.com so that customers and other visitors could access information and resources quickly in only a few clicks. The new Web site still features a library filled with demos, case studies, product brochures and whitepapers, but now visitors can obtain this information in multiple ways within the site. The goal is that visitors using our Web site will have a consistent experience when working with our Calabrio ONE workforce optimization suite.

As proud as I may feel about the design quality at Calabrio, I know our creativity can’t stop after our latest product launch or Web site makeover. We also can’t depend solely on what we THINK the customer needs when developing our strategy. We must work in conjunction with our customers to evolve our solutions to meet real needs, offer fresh ideas and drive success in their business.

With collaboration in mind, there is a designated Web community page on the new website that will provide a portal for Calabrio users to share industry’s best practices, educational materials, and business and technology needs.

It is no coincidence that we launched the new Web site in anticipation of our first formal Calabrio User Group.  This organization will serve as a community where Calabrio customers can come together to share their experiences, best practices and valuable input on our product strategy.  We are hosting our inaugural Calabrio Users Group summit this November 7th-9th in Nashville, Tenn. to spark robust discussions and learn from our customers about what is working well and where we can make improvements. Customers attending the event will get an exclusive peek at our plans for Calabrio ONE and meet many of the thought leaders and experts behind the scenes at Calabrio.

Collaboration takes many forms and inspires the best of ideas. By coming together with our customers, we can strive towards our mutual goal of tackling future contact center business challenges through an ever-evolving and distinctively effective suite of software.

Tom

2011
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